Heritage Horticulture Logo Design and Packaging Design
About the project
Located in Tirau, PGO Horticulture Ltd. ownership has changed from Neville and Diane Stocker to now their son Daniel Stocker. After Daniel took over the company he decided they needed a revamp of their packaging. Providing tested components, along with cost-effective reliable products, Heritage Horticulture needed labels that could stand out on the shelves in a highly competitive market.
We designed not only a new logo featuring the New Zealand silver fern, but also 66 different labels for various products and sizes of the Heritage Horticulture products. In order to distinguish between the many different products we used bright colours and a bold type to grab the viewer’s attention.